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Beauty editors and bloggers are keen to share their love of sleeping on silk. It is said to reduce frizz and control flyaway hair, which in real life means you should get away with blow drying and straightening your hair less often.

There’s been increasing interest in silk bedlinen of late, especially silk pillowcases. The benefits of sleeping on silk are now frequently extolled by beauty journalists and bloggers, hairdressers and skincare experts as well as silk retailers and more.